5 forthcoming Digital Marketing tendencies. What is in it for you?

Not Sure Where Your Digital Marketing Budget Goes? Here's How to Boost Your Digital Marketing Return on Investment

Will paper receipts become a thing of the past? - BBC News

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6 secrets to programming a successful app Creating a successful app can be the recipe for a successful business. But, with three million or so apps out there on the stores of Apple, Google Play, Microsoft and others, the competition is fierce. Here are some tips on how to make your app stand out from the crowd. 1) Keep it simple Avoid the seductive appeal of 'feature creep', in which a simple idea becomes more and more complex during mobile app development. For users, complexity can be off-putting, so focus on delivering your core product clearly and efficiently. Remember, just because you can do something with an app, it doesn't mean you should. 2) Looks are important It's hard to over-estimate the importance of good design. As well as making an app easier to use, good aesthetics will draw customers in droves and keep them coming back. And a large part of what lures smartphone and tablet consumers is great design. Innovate Apps has its own in house Ui & Ux Designers and would be delighted to sit and discuss your app needs. 3) Cover multiple platforms Apple's App Store gets a lot of attention, but Google Play has the largest market share so don't limit yourself to one part of the market. You'll have a much greater chance of success if you target more than one platform. 4) Go global: Many mobile app developers focus on US app sales, but you may find you have more of a chance of initial success by launching in a smaller market. Then, once you have built a user base, it will be easier to go after the larger territories. 5) Go after users Tried-and-tested apps may sell on reputation alone, but to set off an initial wave of popularity you need to go out and woo customers with effective marketing. Work out who your core demographic is and how best to target them. Better still, hire pros to do this for you. 6) Invest in quality development Of course, no app can succeed without an excellent development team, so make sure you enlist a developer who knows the field inside out. Innovate Apps is an experienced digital agency offering mobile app development services, including Optimization and Innovate support packages. Drop us a line and let us discuss how we can help develop your app

The Pixel and Pixel XL are the first phones ‘made by Google’

Googles first phones ...verdict please ???

Google announces three winners of the first Play Indie Games Festival

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Below is an example of a wireframe Mobile App Design

According to Strategic Analytics, enterprise or custom mobile app market is expected to reach $61 billion by 2018. Most of the businesses are using custom mobile apps, with 25% of businesses achieving competitive advantage from custom mobile apps. Use of custom mobile apps has also resulted in generating additional revenue for businesses. Custom apps are specifically built for the particular organization to achieve business goals with ease. Custom apps can deliver better as they can accomplish company’s unique needs. According to CDW report, most of the companies use custom mobile apps to support communication (36%), data access (34%) and sales support (35%). Most of the mobile app development companies are focusing on consumer app market, but there is lot of opportunity and increasing app demand in enterprise, business and productivity app market. Specialized industries such as healthcare, finance, automotive and real estate are moving towards building apps for their business to get connected to customers and offer better services. For example, a company serving on-field to the customers can make use of custom Field Service app that can serve personnel who work on field. This type of app can help technicians to check on the parts, track their time, receive changes in work order, help to send new work order, track current location, issue invoice and moreover company can also include other options that they need to complete the work efficiently.

Mobile App News for June, 2016 - App Press

Pokemon Go Plus Wrist Accessory to Be Available From September 16

'Fastest smartphone chip ever,' the A10 Fusion, powers Apple's new iPhone 7

The new A10 Fusion chip will enable apps that were simply not possible in mobile devices before,” he said.#innovateapps

Timeline Photos

Native Applications In simple words, we can say: “Native applications are developed for some specific platforms and get installed on a computing device.” Native apps are generally developed using an Integrated Development Environment (IDE). IDEs are used in this kind of app development because IDEs provide: • Built in support • Built in libraries • Debugging • Version control tools • Project management tools We need to use IDEs because native apps are difficult to built because there is no direct development options such as you just only need to copy and paste some code snippet and it's over.