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Emergenetics International- Greater China

Rm 1101, Tower 3, Phase 1, Enterprise Square, 9 Sheung Yuet Rd, Kowloon Bay., Kowloon Bay, Hong Kong
Consulting/business services



Emergenetics is a simpler, easier way to understand people. You now have a language that drives results. Emergenetics International - Greater China

Emergenetics International - Greater China, is the Greater China Headquarters of Emergenetics International, a global consultancy that leverages on the proprietary research-based science of Emergenetics to enhance people and organisation development. Emergenetics International - Greater China serves a growing network of Certified Emergenetics Associates, and is supported by offices in Mainland China, Hong Kong, Macau, Taiwan.

As a people and organisation development consultancy, Emergenetics International - Greater China works with its extensive network of Certified Associates to deliver solutions based on the science of Emergenetics. Using the CORE model, Emergenetics International has solutions for hiring and talent acquisition, talent and team development, feedback and performance coaching, and more.

At the heart of the solutions is the Emergenetics Profile, a research-based psychometric profiling tool that accurately measures an individual's preference in four Thinking attributes (Analytical, Structural, Social and Conceptual) and three Behavioural attributes (Expressiveness, Assertiveness, and Flexibility). Developed by Dr Geil Browning and Dr Wendell William, the Emergenetics Profile uses a likert scale to measure brain preferences (not a forced choice), and results are normed against the world population (this shows an individual's preference in relation to the world at large). Meeting the highest standards in the industry, the questionnaire has face, criterion, test-retest validity and is highly reliable (high coefficient alpha of between 0.74 and 0.84). A unique feature of the Emergenetics Profile is that it displays the four Thinking and three Behavioural attributes in colours, making the tool simple to understand (yet not simplistic), easy to recall (no need to remember combinations of letters from the alphabet) and easy to apply at work or in life. More than 400,000 individuals worldwide have benefited from the Emergenetics Profile.

For individuals aged 9 to 18 years old, the Student Teacher Emergenetics Profile (STEP) is available to help them understand their thinking and behavourial preferences. Parents or teachers can take the Emergenetics Profile to complement their children's taking of the STEP Profile so as to enhance communication, relationships, and teaching styles.

Having benefited from the science of Emergenetics and hoping that even more individuals and organisations can benefit from Emergenetics International - Greater China, together with its partners and associates, have a vision of "Emergenetics In Every Mind" and are committed to Moving Thinking Forward.

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