Design District Zagreb Festival Design District Zagreb i širi istoimeni projekt nastao je s idejom da se komunikacijski ujedine sve postojeće kreativne inicijative koncentrirane u gradskoj zoni čija je arterija Martićeva ulica. Iako donedavno poznata po brojnim trgovinama povezanima s autoindustrijom, četvrt koju omeđuju Šubićeva, Zvonimirova, Račkoga, Draškovićeva i Vlaška, svoj je urbani identitet posljednjih godina spontano transformirala pa danas doživljava procvat koji zahvaljuje u tom dijelu grada sve prisutnijoj i sve propulzivnijoj kreativnoj zajednici. Design District Zagreb ima namjeru stimulirati izgradnju ‘kreativne zone Martićeva’ prvenstveno kroz umrežavanje i suradnju dionika postojeće lokalne kreativne scene i osnaživanje njihovih kapaciteta, kao i kroz oživljavanje brojnih neiskorištenih prostora, te poticanje stvaranja novih stalnih i povremenih sadržaja. Ovaj višeslojan multidisciplinarni projekt ukazuje na potencijal četvrti da u savezu s kreativnim i odgovornim poduzetničkim pothvatima afirmira proizvodnju kulture i turizma kao pogonskog goriva razvoja grada te zagovara dizajn i sve ostale stvaralačke djelatnosti kao one koje potiču strukturalne promjene korisne za razvoj kulturne, obrtničke i manufakturne proizvodnje te pomažu tranziciji iz tradicionalne ekonomije prema kreativnoj, održivoj i inovativnoj ekonomiji. Festivalsko događanje održat će se od 16. do 19. lipnja, dok će se brojne druge aktivnosti odvijati kontinuirano s ciljem dugoročnog poboljšanja kvalitete života stanovnika četvrti.

The Festival Design District Zagreb and the expanded project under the same name were created with the idea of uniting the communication of all existent creative initiatives concentrated in the central urban zone whose artery is Martićeva street. Although until recently it was known for its many shops related to the auto industry, the neighbourhood enclosed by Šubićeva, Zvonimirova, Račkoga, Draškovićeva and Vlaška street has spontaneously transformed its urban identity in recent years, and today it is flourishing thanks to ever more present and propulsive creative community of this part of the city. Design District Zagreb has the intention of stimulating the construction of the 'Martićeva creative zone' primarily through networking and cooperation of stakeholders of the existing local creative scene and strengthening of their capacities, as well as through the revival of a number of unused spaces, encouraging the creation of new permanent and temporary content. This multilayered and multidisciplinary project indicates the potential of the neighbourhood's cooperation between its creative and responsible entrepreneurial ventures to affirm the production of culture and tourism as a fuel for the development of the city, and advocates design and other creative activities as those which encourage structural changes useful for the development of cultural, craft and manufacturing production, and to help the transition from a traditional economy to a creative, sustainable and innovative economy. The Festival will be held from June 16th to 19th, while a number of other activities will take place with the goal of continuous, long-term improvement of the quality of life of of the neighbourhood's residents.