Description
Janet helps small businesses succeed by creating clear, effective and captivating communications for the web, email, and print. You've got a small business and you do/sell great things. But you're having trouble translating that greatness into words. Sound familiar? You're not alone. I have two secrets to tell you:
#1: The majority of small business owners are in the very same boat as you
#2: It's ok to get help. In fact, it's one of the best things you can do for your business.
And this, my friends, is where I come in. I'm a Toronto-based writer and communications strategist with a passion for helping small businesses succeed. I do this by translating the great things they (you!) do and sell into words that resonate with their dream customers.
The right messaging on your web, email, and print materials has the power to do SO MUCH for your business. It creates a professional impression. Builds trust and credibility. Ensures your audiences understand you and the awesome stuff you do/sell. Engages existing customers, and create new ones. But ONLY if it's good.
On this page, I share tips and tricks to help you find the words and use them effectively to grow your business.
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RECENT FACEBOOK POSTS
facebook.comHow (& why) to share the you-know-what out of your content
Let's talk blogging. Specifically, what you do AFTER you've written and posted a blog. If you're not sharing the HECK out of your posts, you're missing a critical step of the process. Because for your blog posts to do your biz any good, you need eyeballs on 'em. In this post, I've got a concrete 'sharing target' for you, and five tips for achieving it.
Timeline Photos
After wrapping up the launch of my program, Copy That Connects, last week (which consumed every moment of my time and inch of my brain for MONTHS!), I'm so happy to return to my regularly scheduled programming this week. I'm diving into a whole bunch of new projects with dreamy clients - so many of whom have taken the leap to follow their passions. Hope what you're doing today is filling your bucket 🙌
Timeline Photos
Happy (Canadian) Thanksgiving to those celebrating this weekend. Like my five-year-old, I am feeling pretty thankful for my little family 💕
Janet Nielsen Small Business Communications's cover photo
Copy That Connects Writing Masterclass
As many of you know, I've been working on a project for MANY months (I call it my third 'baby'!) - and this week it came to be. Copy that Connects, my writing course for entrepreneurs, is now open for enrollment. Until Thursday night, there's an early bird discount in effect for 20% off. Read all about it below and please don't hesitate to reach out if you have any questions AT ALL about the program and whether it might be a fit for you.
Janet Nielsen Small Business Communications's cover photo
WEBINARJAM | How to write for small biz
Last call, y'all! My second small biz writing workshop is taking place 11am ET TODAY. Click below to grab a seat and learn my proven 'recipe' for better, faster & easier DIY copywriting. Hope to see you there!
Timeline Photos
What's an entrepreneur to do the morning of a big presentation? Get a blow dry of course ;) Have you grabbed your seat for my How to Write for Small Biz webinar this week? First workshop is today & my straight hair and I hope to 'see' you there! https://app.webinarjam.net/register/31578/80e32ccc03
Free webinar: How to write for small biz
Mamas & Co.
Below is an article I wrote for Mamas & Co. (an entrepreneurs' group I'm part of), which outlines my 'recipe' for DIY copywriting success. It's a little taste of what you'll get if you sign up for one of my free webinars next week. Grab your seat here, if you haven't already! https://app.webinarjam.net/register/31578/80e32ccc03
WEBINARJAM | How to write for small biz
I do my best here on this page to share tips and tricks to help you with the (sometimes daunting, often frustrating) task of writing for your small biz. But, as useful as these little nuggets of advice may be, the truth is that they're SO much more valuable and effective when you understand how they fit into the bigger picture. So I figured it was a high time I showed you. I'm sharing my proven, a to z 'recipe' for DIY writing success on two webinars taking place Tuesday, September 27 and Wednesday, September 28- and I'd be delighted if you'd join me on one of them. It's going to be a value-packed hour that will illuminate the (sometimes-dim) path towards not just GOOD, but also FAST and EASY DIY copywriting. You'll leave the workshop: -Feeling more confident about writing -Armed with an overall plan of action -Equipped with tips, tricks, and techniques you can put into practice right away Spots are limited - click below to grab yours!
Timeline Photos
Off to the post office to mail some client thank yous. Because even when you're a grown up, it's fun to get a ✉️ in the 📬, right?? These (gorgeous!) cards are from Swell Made Co.
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