Eric Perkins (KARE 11) - live broadcast from Schell's!

Eric Perkins is doing the live sports broadcast from August Schell Brewing Company tonight at 6pm! Be sure to watch and see what makes New Ulm so special! He wants a crowd there, so come on out if you're in town!

Photos from New Ulm, Minnesota... Having fun since 1854.'s post

We have 2 different car clubs hosting their meets in town this weekend! Thanks for choosing #newulm! There's so much for groups to see and do here, plus the drive along the scenic #mnrivervalley is 👌 #onlyinmn #carclub #wokr #williesoverland #antiquecar

Timeline Photos

We're so excited for our #instameet we're hosting this Saturday with @gretcholi! Registration at the visitor center from noon -1, group pic (with fun guests) at the glockenspiel at 2:45, tour and tasting at @schellsbeer at 4pm. Each instagrammers will get a goodie bag and a lanyard that gets them freebies and free admission at various businesses and attractions around town! Rsvp please by commenting here or to sarah@newulm.com. More details at www.newulm.com. #picklestravel_newulm #newulm #germanshavemorefun #onlyinmn #minnstagramers #minnstameet #schells

Only In Minnesota

Germany without a passport! Visit us soon! #germanshavemorefun

Timeline Photos

Attn Instagrammers! We are planning an awesome Instameet this Saturday (approx noon-5pm)! New Ulm is full of photogenic opportunities (like this photo taken by October, Minnesota)! Join us and share your pics #picklestravel_newulm #newulm! Prizes and lots of fun stuff planned! More details and RSVP info here: New Ulm Instameet.

New Ulm Car Hop & Shop

Timeline Photos

It’s official!! The League of American Bicyclists has announced the latest honorees of the Bicycle Friendly Community award — and New Ulm has been designated as a Bicycle Friendly Community at the Bronze level! New Ulm strives to make healthy and active choices easy for residents and tourists! Learn more at Hearts Beat Back: The Heart of New Ulm Project.

Timeline Photos

Sure sign of spring in #newulm: the historic #popcornwagon is out today! Open until 8 through the Car Hop Cruise-In - get some and support the Brown County Historical Society MN!

Classic Car Cruise-In, the Car Hop & Shop

The first New Ulm Car Hop & Shop of 2017 will be this Thursday in historic downtown New Ulm! Should be beautiful weather for it! Come on down!

October, Minnesota

The peacocks at August Schell Brewing Company are a favorite of locals and tourists alike! Stop by for a tour and tasting this summer!

Only In Minnesota

Travel the Minnesota River Valley National Scenic Byway - one of the best drives in MN, and make a stop in New Ulm!

Only In Minnesota

This is on the way to New Ulm from the cities! It's worth the stop - and you can't miss it!