Rubio's Fresh Mexican Grill
Description
The history of Rubio’s is a classic love story. Man sees fish taco. Man meets fish taco. Man falls in love with fish taco. Such was the case for Rubio’s founder Ralph Rubio. As a college student in the mid-‘70s, Ralph made regular pilgrimages to Baja’s best beaches to surf, sun and socialize. It was on one of these trips that Ralph sat down at a seaside taqueria and encountered his true love. After just one bite, he was hooked.
Several years later, with his father Ray as his partner, he opened his first restaurant - a walk-up stand in the San Diego community of Mission Bay. Since that day back in 1983, Ralph, with the help of a lot of great people, has sold more than 140 million fish tacos.
Now, Rubio's operates over 200 restaurants located in in California, Arizona, Colorado, Utah and Nevada.
Tell your friends
Quiz
