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Amini Design

An der alten Schule, Barsbüttel, Germany
Professional Service

Description

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• Graphic & Communication Design •

• Event Photography • Amini Design is a Design bureau focused individuality and quality for ervery customer.

Most people make the mistake of thinking design is what it looks like. That’s not what we think design is. It’s not just what it looks like and feels like. Design is how it works.

– Steve Jobs

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• Flyer Design for Rock Concert in Hamburg/Germany ! By Amini Design •

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• Rough Sketch for the Starwars "Princess Leia" being water coloured ! In honour of Carrie Fisher (R.I.P.). By Amini Design. •

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• Rough Sketch for the Starwars "Scout Trooper" being water coloured ! By Amini Design. •

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• Just finished the rough Sketch for the Starwars "Scout Trooper"! By Amini Design. •

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• Autumn Photography by Amini Design •

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• Sketch - " Nude Woman " with INK & Water. By Amini- Design •

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• Drawing - " SKULL" by Amini-Design •

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• WE WISH YOU A MERRY X-MAS & A HAPPY NEW YEAR • • WIR WÜNSCHEN EUCH EIN BESINNLICHES & FROHES FEST UND EINEN GUTEN RUTSCH INS NEUE JAHR •

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• "STROKING BREEZE" livePooca Bar Bar. Photography by Amini Design •

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• "STROKING BREEZE - Help it Heal" livePooca Bar •

• "STROKING BREEZE - Help it Heal" livePooca Bar •
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• White Wedding Photography 2016 • Photography by Amini-Design •

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Beyond just a memorable logo, good branding increases the value of a company, provides employees with direction and motivation, and makes acquiring new customers easier. So what exactly is a brand? The short answer is: everything. A brand represents the sum of people’s perception of a company’s customer service, reputation, advertising, and logo. When all of these parts of the business are working well, the overall brand tends to be healthy. On the flip side, we all probably know a company that offers excellent products or services, but has a tarnished brand due to poor customer service. Let’s take a look at the important ways a strong brand impacts your business: 1. Branding Improves Recognition One of major components of your brand is your logo. Think of how we instantly recognize the golden arches of McDonalds or the simple, but powerful eagle of the USPS. As the “face” of a company, logo design is critical because that simple graphic will be on every piece of correspondence and advertising. A professional logo design is simple enough to be memorable, but powerful enough to give the desired impression of your company. 2. Branding Creates Trust A professional appearance builds credibility and trust. People are more likely to purchase from a business that appears polished and legitimate. Emotional reactions are hardwired into our brains, and those reactions are very real influencers. 3. Branding Supports Advertising Advertising is another component of your brand. Both the medium chosen and demographic targeted for advertisements builds a brand. Too narrow an advertising focus, and a company risks being “pigeon holed” and losing their ability to expand into new markets. Too broad a focus, and the company fails to create a definable impression of the company in the minds of would be customers. 4. Branding Builds Financial Value Companies who publicly trade on a stock exchange are valued at many times the actual hard assets of the company. Much of this value is due to the branding of the company. A strong brand usually guarantees future business. Whether a company is in the position to borrow funds for expansion or rolling out to an IPO, being perceived as more valuable will make the process advantageous for the owner of the company. The greater a company’s devotion to build its brand value, the better the financial return from its efforts. 5. Branding Inspires Employees Many employees need more than just work— they need something to work toward. When employees understand your mission and reason for being, they are more likely to feel that same pride and work in the same direction to achieve the goals you have set. Having a strong brand is like turning the company logo into a flag the rest of the company can rally around. 6. Branding Generates New Customers Branding enables your company to get referral business. Would it be possible for you to tell a friend about the new shoes you love if you couldn’t remember the brand? A large reason ‘brand’ is the word used for this concept is that the goal is an indelible impression. As the most profitable advertising source, word of mouth referrals are only possible in a situation where your company has delivered a memorable experience with your customer. The most profitable companies, small and large, have a single thing in common. They have established themselves as a leader in their particular industry by building a strong brand.

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